This One Man Is Responsible For Lake Norman’s New Paddleboard Craze


paddleboarding lake normanA relatively new company on the shores of Lake Norman is changing how people travel around the lake. When Rob Bennett first introduced stand-up paddleboarding to Lake Norman about five years ago, he had to show people pictures to even explain what it was – now people can’t seem to get enough.

Over 8,000 people have already taken lessons at Bennett’s ‘My Aloha Paddle & Surf Shop’ in Cornelius in the past five years. He also hosts annual competitions for charity that draws even bigger crowds – so far he has raised about $30,000 for local charities.

After paddleboarding his whole life in Hawaii and Miami, he realized that the trend could really take off on a lake with constant calm waters and countless natural coves. 5 years ago he moved from Miami to Cornelius and opened his 1,300-square-foot shop right down the road, in the Water Street Seaport Marina complex off West Catawba Avenue.

Rob is now offering 45% off all paddleboard rentals on Lake Norman here.

This video shows some clips from a recent class at Rob’s shop;