Build-A-Bear Opening New Location in SouthPark


Build-A-Bear has announced it is opening a new store in the SouthPark Mall. This Workshop will offer the signature Build-A-Bear Make-Your-Own experience, including the iconic Heart Ceremony, with an assortment of furry friends, accessories, and products that appeal to kids, teens and adults alike.

“We’re so excited to be opening our doors at SouthPark Mall and bringing the fun of Build-A-Bear Workshop to this community,” said Chris Hurt, Chief Operations and Experience Officer.

Build-A-Bear Workshop reported record-setting profitability in fiscal 2021 and an all-time high for revenue and profitability in its fiscal 2022 first quarter. The company’s strategic growth plans are focused on advancing a broad-ranging and comprehensive digital transformation while continuing to leverage its expanded omnichannel capabilities, evolve its retail experience and add new store locations. This workshop is one of approximately 20 stores that Build-A-Bear previously announced it planned to open in fiscal 2022 through a combination of its corporately-managed and third-party retail models.

More information about Build-A-Bear Workshop stuffed animals, gifts, events and deals can be found at  Follow and share your stories with the brand on Facebook, Twitter, YouTubeand Instagram.