7 tips to help you buy diamond jewelry from Dubai


When it comes to buying diamond jewelry, Dubai is a great place to start. The city is home to some of the world’s most reputable jewelers, and you can be sure that the quality of diamonds on offer is excellent. However, it can be hard to know where to start with such a wide range of jewelers to choose from. For this reason, you need an expert guide that will help narrow down your options and make the process easier for you. Fortunately, we’re here with some top tips on how to buy diamond jewelry from Dubai!

1. Stick to well-known, reputable jewelers

Finding a reputable jewelry seller in Dubai is not difficult. You can easily find the outlets of all big brands. However, some of these brands will charge a premium. You need to work with diamond jewelry specialists like Fergus James that can create custom rings or jewelry for a budget that works for you. 

These tips will ensure you find the perfect jeweler with whom to make your purchase.

  • Make sure they are authorized by the JWDA (Joint Wages Decree Agreement), the only organization that monitors gold and diamond exports in Dubai. All legitimate businesses can be found on their website, or licensed vendors should be happy to show you documentation at any time upon request.
  • Make sure they offer a warranty or certificate of authenticity. Any reputable dealer should provide this without hesitation, and it can be crucial if purchasing an expensive piece.
  • Ask around! Get recommendations from friends, family members, or even your jeweler. Chances are, if someone you know has had a positive experience with a particular jeweler, you will too.

2. Decide the locations

Gold Souk

Gold Souk is Dubai’s largest shopping mall; it’s located in the heart of Deira. The mall has an essential blend of modern retail shops, restaurants, and cafes with traditional souks where traders sell items. This mall has hundreds of shops for jewelry, watches, electronics, and various store discounts, making Gold Souk an attractive place for visitors.

What is unique about the Gold Souk?

The Gold Souk offers exclusive collections at discount rates on branded souvenirs that can be customized or made into collectibles with various levels of gold purity ranging from 24 carats to 999 carats. These products include watches, cufflinks, pendants, and earrings. The mall also has a wide range of traditional gold jewelry and diamonds, and precious stones at competitive prices.

The Dubai Mall

The Dubai Mall is one of the world’s largest and most popular shopping destinations, and it’s home to some of the finest jewelry stores in the world. If you’re looking to buy diamond jewelry, there’s no better place than The Dubai Mall. With a vast selection of rings, necklaces, earrings, and more on offer, you’re sure to find something that catches your eye. Plus, with prices starting at just a few hundred dollars, there’s something for everyone.

Deira City Center

Deira City Center is a shopper’s paradise where you can buy diamond jewelry of every description. The mall is home to over 200 stores selling everything from clothes and cosmetics to furniture and appliances. But it’s the jewelry section that comes into its own, with scores of shops specializing in gold and diamond jewelry. Whether you’re looking for a delicate piece of 18-karat gold for a loved one or to splash out on diamonds for yourself, you’ll find plenty of choice at Deira City Center.

Stores selling diamond jewelry are spread throughout the mall, and it’s easy to pick up watches from leading brands like Rolex and Tag Heuer, as well as other accessories such as sunglasses and handbags. There’s so much choice that it can be difficult to decide where to begin.

3. Know the basics of identifying a diamond

When looking to buy diamond jewelry, it is important to identify the real thing from a fake. Here are some tips to help you spot a genuine diamond:


Look at the clarity. A real diamond will have very few blemishes if any.


Check the cut. The cut of a diamond is what gives it its sparkle. A well-cut diamond will reflect light in all directions.


Color is also an important factor to consider when buying diamond jewelry. A real diamond will be a clear white, while a fake may have a yellow or green tinge.


The carat is the unit of measurement for diamonds and is determined by the weight of the diamond. One carat is equal to 0.2 grams. When shopping for diamond jewelry, it is important to compare the carat weight to the size of the diamond. A larger diamond will not necessarily have a higher carat weight.


Compare the weight of the diamond to its size. A real diamond will be heavier than its size would suggest.

4. Compare prices

Compare prices from different jewelers before making the purchase. You need to ensure that you are paying for the product and not paying a premium price just because you are buying from a big brand.

5. Don’t be afraid to negotiate

When it comes to buying diamond jewelry, don’t be afraid to bargain on price before purchasing. Many sellers in Dubai will be willing to negotiate, so don’t be shy about asking for a better deal. However, make sure you know the worth of what you’re trying to buy before you begin bargaining; you don’t want to overpay for something that’s not worth it.

6. Always inspect jewelry before buying it. 

If you buy from a small store or unknown retailer, you must inspect the piece before purchasing because diamonds can be replaced with cheaper stones, or the jewelry may not be made of real gold or platinum.

By scrutinizing the jewelry, you can ensure that you are getting what you expect. Look for signs of wear and tear, and make sure that all of the diamonds are present and accounted for. You should also check the quality of the craftsmanship to ensure that it is up to par.

If you are not familiar with diamond grading terminology, take a trusted friend along who can help you out. They will know how to look for things like fluorescence and inclusions.

7. Consider buying jewelry insurance

When you buy diamond jewelry, you may want to consider buying insurance for it as well. If something happens to your jewelry, such as stolen or damaged, insurance can help you replace it. Make sure to research different insurers and find one that will provide the best coverage for your needs. You can usually find jewelry insurance policies that cover loss, damage, and even theft.

It’s important to read the fine print of any insurance policy before you buy it, so you know what is and isn’t covered. You may also want to consider adding a rider to your policy for extra coverage. It can help protect your diamond jewelry in the event of a catastrophe.

Final thoughts

When shopping for diamond jewelry, it is important to consider various factors, including the cut, color, carat, weight, and price. You should also be aware of your rights as a consumer when negotiating prices and inspecting jewelry before purchasing.