Mills Automotive Group, a leading family-owned automotive dealership group, has officially opened Porsche Charlotte Northlake, setting new standards in customer experience, design and representation. At over 46,000 square feet, the center is the newest and one of the largest service centers in the Carolinas. Located just off I-485 and Harris Blvd. in North Charlotte, the state-of the-art development showcases Porsche’s newest global design standard coupled with a distinctly personal Mills touch, uniquely purpose-built to offer customers an exceptional experience.
For Porsche fans of all eras, luxury car buyers and current owners seeking service, Porsche Charlotte Northlake is more than a dealership, it’s a destination center. From the moment guests step into the space, they’ll encounter thoughtful, high-touch details, including:
- Dual showrooms, each highlighting unique new and pre-owned models and featuring a tailored buying experience
- A custom ordering lounge guided by expert brand ambassadors
- Exclusive Porsche Design boutique options, such as timepieces to match your vehicle
- A dedicated porschenplatz space for Porsche Club of America (PCA) members
- A second-floor private event space for VIP gatherings and community engagement events
- 24 high-tech service lifts – featuring direct views and faster, more efficient servicing
- More accessible showroom and service hours tailored to busy customer schedules—including the convenience of same-day service appointments
“Porsche Charlotte Northlake was built to bring luxury to life, with every detail curated with intentionality and ingenuity to exceed standards and enhance the car-buying experience from start to finish,” said Damian Mills, CEO of Mills Auto Group. “But more than the physical space, this center is a direct reflection of what you can build when you have the right team around you. We are proud of all the hard work, seen and unseen, that brought us to this point and look forward to continuing to embrace and serve our ‘why’—our customers—in this new chapter. After all, when it comes to the Porsche experience, there truly is no substitute.”
For Charlotte, the new dealership represents something bigger than a sleek showroom. It’s a local investment in people and place. Mills Automotive Group is proudly family-owned, prioritizing local hiring with over 1,400 employees across its dealership footprint. As it continues to grow, leadership is committed to directly supporting community initiatives and charitable partnerships, investing in its people and customers to build strong neighborhoods.
The new Porsche Charlotte Northlake Center, located at 10205 Ronald Withrow Blvd., will sell a mix of new and pre-owned vehicles and is open Mon. through Sat. For more information, including daily hours, visit its website at https://www.porschecharlottenorthlake.com/.
