Family-owned Fink’s Jewelers proudly announces the opening of a new TUDOR Boutique at SouthPark Mall in Charlotte, NC. This new exclusively TUDOR boutique reflects TUDOR’s signature red, black, and white aesthetic and showcases the brand’s true Born to Dare spirit through engaging displays and modern classic collections. The modern industrial design of the boutique offers a refined backdrop highlighting the meticulously crafted displays of TUDOR watches.
“The SouthPark Mall store is the first TUDOR Boutique in North Carolina and one of nine in the United States,” said Matthew Fink, President and 4th-generation owner. “Since 1976, we’ve been a part of the Charlotte community, and we’re excited to bring this new boutique experience to better serve our customers.”
Visitors will be invited to engage and learn about the intricacies of TUDOR watches at the exclusive experience table, where they can explore the fabrication process of the Black Bay Bronze. In-store imagery throughout the space displays brand ambassadors, and diver Bob, sporting the latest TUDOR timepiece designs, creating a captivating environment for guests.
The TUDOR boutique showcases an evolving selection of contemporary classics, from the Black Bay and Pelagos to the Ranger and Royal, the watches captivate those with a passion for precision and style. The boutique also features an extensive selection of novelties from the Watches and Wonders in Geneva, ensuring that customers have access to the latest and most exclusive TUDOR timepieces.
The new TUDOR Boutique at SouthPark Mall is now open seven days a week, welcoming guests from 11am to 8pm on Mondays to Saturdays, and 12pm to 6pm on Sundays.
ABOUT FINK’S JEWELERS
One of America’s “Top 50” jewelers, Fink’s Jewelers has ten locations throughout Tennessee, Virginia, and North Carolina. Since 1930, Fink’s has been family-owned; now owned and operated by the third and fourth generations. For more information, visit www.finks.com or find us on Facebook and Instagram.
THE TUDOR BOUTIQUE CONCEPT
To establish further the brand’s distinctive image and make it even more easily identifiable, TUDOR has reimagined the architecture and design of its points of sale. The concept has been developed to place TUDOR watches as the main focus of attention and express the character and identity of the brand.
This new identity is closely tied to current visual communications, reinterpreting the graphic principles within the retail environment. The TUDOR ambassadors are strongly featured and set the tone, making the space their own. Their achievements accompany the visitors’ experience. On a more technical level, the color palette is inspired by the brand’s three iconic colors (black, red, white) and is presented in a range of materials. These materials are used in a clean, streamlined, uncompromising manner. Satin-finish or brushed black, transparent red and structured white: the colors become textures. This new concept allows the visitor to be entirely immersed in the world of Tudor.
